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What Does a Wedding Planner Do?

The Roles of a Wedding Planner

As a wedding planner, you will take on a range of roles – planner, creator, director, advisor, and coordinator – possibly even counsellor! Your people and organisational skills will be put to good use.

And you will find the outcome incredibly rewarding – helping to create a wedding day that your clients will remember for the rest of their lives.

Wedding planners have been around as long as there have been weddings. Mostly, however, they’ve been unpaid for all their hard work. Family members, mothers, sisters, friends – whoever had a natural aptitude for organising things probably took on the mantle of wedding planner – perhaps you’ve even taken on that role in the past!

But in this day and age, when time is precious and people are working longer hours and perhaps living far away from their immediate family, hiring a professional wedding planner is becoming more and more common.

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Plan a multiday wedding event so that everyone is fresh for the big ceremony

Who’s Who in the Wedding Planning Process

You may hear a range of terms for people involved in the wedding planning business. Some of them may be full time wedding planners who own their own business, others may work for retail outlets, reception centres or venues and they may only plan one aspect of the wedding. Some of the common terms you may come across are as follows:

Bridal consultant – Most bridal consultants are wedding planners who assist with all aspects of the wedding. People who work in bridal shops may also be referred to using this term.

Wedding coordinator – This is another term for ‘wedding planner’, although some wedding coordinators may be only involved in coordinating the wedding ceremony or reception.

Wedding consultant – This term generally refers to people who run a wedding planning company. They may plan the entire wedding, or simply give advice (consult) to couples that want to plan their own weddings.

Wedding planner – A wedding planner assists in planning and organising all aspects of a wedding ceremony or reception.

Some other terms might include ‘wedding specialist’ or wedding professional’. However, in this blog, we use the term ‘wedding planner’, unless otherwise specified.

The Benefits of Being A Wedding Planner

It’s rewarding – You get to be involved in one of the most memorable days of a person’s life. In fact, you help to create those memories. Being a wedding planner turns a drea wedding into reality.

Personal satisfaction – Planning a wedding well can be extremely satisfying – and you get to experience the fruits of your endeavours when it all comes together on the day.

It’s creative – No two weddings are the same. You get to plan the event from scratch, and see your vision become a reality.

Dealing with people – Your excellent communication and interpersonal skills will help to create a day of joy for all involved.

It’s a growing concern – Consumer trend watcher Faith Popcorn said in 2000 that “time is the new money. People would rather spend money than time.” Rather than doing it themselves, more couples would rather hire a professional to plan their wedding making this a growth industry.

Income – Many wedding planners charge 15-20% of the total cost of a wedding – with an average wedding costing $30,000 – that’s around $5000 per wedding you’re looking at! As the cost of weddings goes up, so does your income. An experienced wedding planner can earn up to $100,000 per year.

Freedom – Being your own boss has great advantages – you can work when you want, and take time off when you want.

What Skills Do You Need?

Event planning, by and large, means being in the people business. When engaged couples come to you and hire you as their wedding planner. They want to work with some who can take care of all the planning aspects so they can focus on preparing for their big day instead of stressing out.

Top skills you need to bring to the table to be hired as a wedding planner:

  • Planning
  • Interpersonal Skill
  • Communication Skill
  • Creativity
  • Resourceful
  • Budgeting
  • Organization Skill
  • Networking

You’ll also need to have a keen attention to detail, knowledge in decoration, and be attentive in checking your work and others.

How to Become a Wedding Planner

With hundreds of thousands of wedding occurring each year, the wedding industry is BIG business; there are more opportunities than ever before to become a wedding planner, wedding coordinator or wedding industry, professional

Our Professional Wedding Planner Certification will give you everything you need a jump start your new career in this incredibly LUCRATIVE and FUN industry.

This certification will empower you with the skills, knowledge, and confidence you need to oversee and manage all the details of any type of wedding, allowing you to create a magical experience for your clients… over and over again.

Here at the Wedding Planner Institute, we have been training wedding planners around the world for over 10 years. Our 1000+ graduates are a testament to our passion for providing aspiring wedding planners with the best certification possible to succeed in the industry.

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Annette Corrie

Our ‘Certificate of Professional Wedding Planning Course’ is here to help you through the process, by providing a step-by-step guide to getting started and becoming successful in your new career. This course will help you gain the skills, knowledge, and confidence you need to oversee all the details of a wedding. This course will help you prepare a successful and magnificent event!

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Annette Corrie

Course Director

Our ‘Certificate of Professional Wedding Planning Course’ is here to help you through the process, by providing a step-by-step guide to getting started and becoming successful in your new career. This course will help you gain the skills, knowledge, and confidence you need to oversee all the details of a wedding. This course will help you prepare a successful and magnificent event!

Annette Corrie

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Certificate of Professional Wedding Planning Course’

This course will help you gain the skills, knowledge, and confidence you need to oversee all the details of a wedding. This course will help you prepare for a successful and magnificent event!